How Professional Website Care Saves You Hours Every Week
Spending too much time managing your website? Discover how professional website care saves you hours every week and lets you focus on growing your business.
With all the DIY website options out there, creating and managing your own website may feel like it’s costing you nothing but this is not entirely true when you take into consideration the countless hours spent on the Contact page to make it work, or placing your team photo perfectly on the About Us page. At the end of the month, many hours were spent on something that you do not actually master. You end up missing opportunities because you neglected working on running your business.
Sounds familiar? Keep reading, this article will break down the real cost of managing your website and why outsourcing makes more financial sense in the long run.
Big companies usually have dedicated staff to manage their website, but for start-ups and small businesses that’s not the case. You are probably the one managing everything yourself, from finances to marketing to customers. On top of all that, you find yourself having to manage your company website, something that demands regular attention… updates, fixes here and there, security checks, bugs and the list goes on. That is valuable time spent on tasks outside of your skill set. Are you sure this is the best use of your time?
Most small business owners or freelancers create and manage their website out of necessity but what started as a cost saving tactic ends up quickly becoming a time-consuming distraction
Many valuable hours are lost trying to figure out how a simple website functionality works, Googling how to guides or even more time spent on forums trying to find answers to mistakes that could have been avoided. But you still end up frustrated as your website is riddled with errors, not performing as it should or not at all.
Do not think that all this frustration is OK since you are saving money by doing it yourself. Take some time to ponder on how much your website is really costing you and how that wasted time could have been spent elsewhere.
Website management very quickly turns into a frustrating cycle of trial and error for most business owners who chose to do it themselves. The time lost spent trying to learn and fix issues could have been used to answer and serve customers, working on that new product and growing your business.
Think about this
If you value your time at Rs1000 per hour and spend 20 hours or more on your website monthly, that’s Rs20000 that you are never getting back plus you have a website that is not fully functional.
Updating plugins, fixing errors due to CMS updates are not tasks that generate revenue. You will free up time by focusing on sales, client delivery and business growth while paying a fixed fee for expert service.
WordPress powers 40% of websites on the internet. This powerful tool is updated regularly to prevent hacker attacks. Professionals ensure your website is updated regularly and everything is working properly to avoid any downtime and loss of revenue.
One wrong update can crash a website and if you don’t know what you are doing, you can easily lose your website. Proper website maintenance will offer website backups and can roll back within minutes to a functional version of your website without data loss.
Small businesses don’t invest in premium tools as the bill can go up pretty quickly. Professional web maintenance providers use premium monitoring and backup tools and make these available to you at a much lesser fee. Plus, you have someone to call if anything goes wrong on your website.
Speed, uptime and a well optimised website directly affect both user experience and search engine ranking. A well maintained website loads faster and improves conversion.
While managing your website may seem like a cost-saving measure, the huge amount of time spent learning how a website works and maintaining it outweighs by far the cost of hiring a professional. By outsourcing your website management, you can reclaim valuable time that can be spent on running your business while having peace of mind that your website is optimised for success.
Your website should support your business, not slow it down. If you are ready to make that shift, reach out to us today and let’s discuss your needs.
